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The road ahead for EV adoption is made of gravel

Illustration by Sisi Kim for The Verge

Every day, Mitch Stults commutes about 60 miles each way from his home in Muscle Shoals, Alabama, a town of 17,000 people, to his job as a sales manager for a manufactured homebuilder in Cullman.

Stults was driving a King Ranch pickup 110 miles per day, spending an estimated $1,000 on gas per week, and getting just 13 miles to the gallon. “That was when I decided to give a Tesla a try,” he said.

Stults, 29, began hunting for a Tesla Model Y and found one at a dealership in Tupelo, Mississippi, 87 miles away. He traded in his King Ranch a few days later.

But the thrill of an electrified ride didn’t last long. Three months later, Stults returned the Tesla and traded it in for a GMC half-ton Duramax diesel pickup.

“That was when I decided…

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